Case Study

Taking Cara Babies

How We Helped

Website Design

Over 90% of their website traffic was coming from mobile. We started with a mobile-first website that utilized best practices in user-experience, navigation, and design.

Sales Letters

Taking Cara Babies has several different products. We created sales letters for each product that helped drive the buyer to make a purchase, using compelling, clear, and simple language.

Messaging

The question, “what do you do?” should be easy to answer. We walked Taking Cara Babies through the StoryBrand messaging framework so they had a clear story to tell their customers at every touch point.

Project Goals

Z

Enhance UX & UI

Z

Create Consistent Messaging

Z

Increase Sales & Web Metrics

The Results

16^%

increase in website visitors

14^%

decrease in bounce rate

52^%

increase in top product sales

Project Snapshots

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Kyler has been (and still is) an important part of helping me grow my business. I get to focus on doing the things I love to do while he takes care of the rest. He’s become an extension of my team and really cares about my business and my customers!

Cara Dumaplin – Owner, Taking Cara Babies